Pat Abernathey, franchise owner of Caring Senior Service in Lakewood, recently appeared on Franchise Marketing Radio to reflect on his career journey, from corporate marketing to hands-on senior care.
In the interview, Pat shares how he went from teaching franchisees how to succeed to becoming one himself. He talks about why he moved to Colorado to start his own location, what sets his team apart, and how technology, training, and dedication all play a role in providing high-quality care to local seniors.
He also highlights the unique workforce and pricing challenges in areas like Lakewood, and how his team is finding ways to serve more families without sacrificing quality or compassion.